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Tourist Attraction, Service Facilities and Consumer Convenience on Tourist Satisfaction Visiting Belimbing Kuok Island Tourism Village, Kampar Regency. Lisa Tinaria; Yayu Kusdiana
Experimental Student Experiences Vol. 1 No. 2 (2022): February
Publisher : LPPM Sunan Doe

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (206.508 KB) | DOI: 10.58330/ese.v1i2.153

Abstract

Kampar Regency is one of the regencies in Riau Province with an area of 11,289.28 km2. The purpose of this study was to determine the effect of tourist attraction, service facilities and consumer convenience on the satisfaction of tourists visiting the Pulau Belimbing Kuok Tourism Village, Kampar Regency. The population of this study were all Belimbing Kuok island tourists, with a sample of 100 people using the slovin formula with accidental sampling technique. This research is in quantitative form with multiple linear regression methods and uses the SPSS program. The results of the T test and F test show that each variable or simultaneously has an influence on the satisfaction of tourists visiting the Belimbing Kuok Island Tourism Village, Kampar Regency. The R Square test results are 53.9% while the remaining 46.1% is influenced by other variables that are not used in this study. This research still has limitations. in terms of small scope. For future researchers, the authors suggest conducting research by adding other variables used.
PEMANFAATAN ONLINE SHOP UNTUK MENINGKATKAN OMSET PENJUALAN DEPOT AIR MINUM ISI ULANG (DAMIU) RM. IKHSAN Yayu Kusdiana; Lisa Tinaria; Fahmi Rio Azhari; Ferdiansyah Ferdiansyah
Azam Insan Cendikia Vol. 2 No. 2 (2023): Jurmas Azam Insan Cendikia
Publisher : Yayasan Azam Insan Cendikia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62833/pkm.v2i2.42

Abstract

Kegiatan pengabdian kepada masyarakat (PKM) ini dilakukan dengan tujuan untuk membantu mahasiswa meningkatkan keterampilan dalam mengaplikasikan ilmu yang telah diperoleh khususnya dalam bidang pemanfaatan online shop sebagai pengembangan strategi promosi pemasaran dengan menggunakan media sosial seperti seperti Facebook (FB), Instagram (IG). ) dan whatsapp business untuk meningkatkan omzet penjualan DAMIU RM. Ihsan. Tim PKM memberikan edukasi dan pemahaman kepada pihak DAMIU RM. Ikhsan untuk menggunakan strategi promosi melalui pemasaran online (online shop) dengan menggunakan media sosial seperti facebook (FB), instagram (IG) dan whatsapp business. Hasil dari kegiatan ini, penerapan strategi promosi melalui pemasaran online ( online shop) dengan menggunakan media sosial efektif dan berdampak pada peningkatan omzet penjualan
DAMPAK BUDAYA ORGANISASI, BERBAGI PENGETAHUAN DAN TURBULENSI TEKNOLOGI DALAM MENINGKATKAN PERFORMANCE: INDUSTRI KREATIF DI INDONESIA Arfah Piliang; Nuraini Nuraini; Wirdayani Wirdayani; Lisa Tinaria
Jurnal Daya Saing Vol. 10 No. 2 (2024)
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v10i2.1777

Abstract

Abstract: This study aims to determine the relationship between technological turbulence, knowledge sharing, organizational culture, and creative industry performance in Indonesia. This research was conducted on the songket creative industry in Indonesia with a total sample of 328 respondents who are owners of the songket creative industry and their managers. This study uses the SEM-AMOS 24 measuring tool. The results show that organizational culture (BO) affects the creation of knowledge sharing behavior (BP) and organizational culture (BO) affects the creation of ideas to increase technological turbulence (TT). However, technology turbulence does not have an impact on improving performance and knowledge sharing also does not have an impact on increasing technology turbulence in organizations. Therefore, further research is needed that focuses on the dimension of technological turbulence and adds other capabilities such as open innovation. So that open innovation can have an impact on technological turbulence. The findings of this study should be a guide for managers who want to control factors that affect the company's capacity, especially the SME's creative industry.