T. Ramayah
Faculty of Technology Management, Universiti Utara Malaysia

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Journal : Emerging Science Journal

Enhancing Efficiency: The Impact of Cloud Computing Adoption on Small and Medium Enterprises Performance Abdalla, Reem A.; Ramayah, T.; Sankar, Jayendira P.; Hidaytalla, Lamya A.; John, Jeena Ann
Emerging Science Journal Vol 8, No 6 (2024): December
Publisher : Ital Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28991/ESJ-2024-08-06-017

Abstract

This study investigated the factors influencing cloud computing adoption (CCA) and its impact on organizational performance (OP) among SMEs employees in Bahrain. The study used an online survey approach, which includes Likert scale questions to assess attitudes and views, multiple-choice questions for categorical data, and open-ended questions to obtain qualitative insights. The target audience comprises 300-350 small and medium-sized enterprises (SMEs) in Bahrain currently utilizing cloud computing technology, and 314 useful responses were received. A mixed two-step sampling technique was initiated by convenience sampling. Then, snowball sampling was used to guarantee the inclusion of various SME categories, thus ensuring representativeness. The measurements are derived from validated instruments used in academic research, with the questionnaire incorporating elements adapted from the studies conducted. Participants' responses to the Likert scale are analyzed using SmartPLS 4 to understand their perspectives. Full collinearity was used to assess common method bias, and VIF values below 3.3 indicated no bias. The measuring model's validity and reliability were evaluated by loadings, AVE, CR, and discriminant validity tests (HTMT), which ensured all constructs fulfilled thresholds. Path coefficients, standard errors, t-values, and p-values were used to evaluate the structural model using 10,000-sample bootstrapping. The research findings indicate that both Perceived Ease of Use (PEU) and Perceived Usefulness (PU) have a substantial impact on Cloud Computing Adoption (CCA), which in turn improves the performance of Bahraini SMEs. PEU and PU directly impact CCA while indirectly improving Organizational Performance (OP) by increasing cloud computing usage. These findings emphasize the importance of user-friendly and beneficial cloud solutions in increasing cloud computing adoption and enhancing business outcomes for SMEs. Doi: 10.28991/ESJ-2024-08-06-017 Full Text: PDF
Demystifying Knowledge Work Practices and Performance in the Public Sector Pachayappan, Neetha Kumari; Aravindan, Kalisri Logeswaran; Alias, Mazni; Ramayah, T.; Annamalah, Sanmugam; Choong, Yap Voon
Emerging Science Journal Vol 8, No 5 (2024): October
Publisher : Ital Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28991/ESJ-2024-08-05-015

Abstract

The performance of the public sector, especially its officers, is vital to a nation’s growth in light of the challenges clouding public service. Despite numerous efforts and initiatives, the level of efficiency of Malaysian public sector officers remains feeble, and public dissatisfaction has led to criticism of the administration. Therefore, addressing issues surrounding the performance of public sector officers is imperative to improve public perception. Guided by Drucker’s knowledge work productivity theory, this research aims to discover the relationship between knowledge work practices toward affective commitment (AC) and knowledge worker performance (KWP). This research adopted a cross-sectional design involving a survey of 395 administrative and diplomatic officers who were recruited via stratified random sampling. A variance-based structural equation modeling using Smart PLS 4.0 was conducted to analyze the data. Results show that job crafting (JC) and continuous learning (CL) improve KWP, job-related innovation (JRI) does not impact KWP, and AC exerts a mediating impact on the relationship between knowledge work practices and KWP. This study provides impetus to knowledge productivity and human behavior by integrating JC into Drucker’s theory. Doi: 10.28991/ESJ-2024-08-05-015 Full Text: PDF
The Cultural and Financial Dynamics of Female Entrepreneurs as Well as Their Empowering Ventures Andalib, Tarnima W.; Hossain, Syed Arman; Ramayah, T.; Azizan, Noor A.; Hassan, Dauwood I.; Khawar, Sara
Emerging Science Journal Vol. 9 No. 4 (2025): August
Publisher : Ital Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28991/ESJ-2025-09-04-018

Abstract

This research examines how female entrepreneurs in Bangladesh navigate the cultural, social, and financial challenges of F-commerce, where informal digital platforms like Facebook and Instagram have become vital spaces for women-led businesses. In addition, despite the growth of digital entrepreneurship, existing models such as the gendered growth framework and ‘TOCOM contingency model’ often overlook how localized cultural dynamics shape women’s entrepreneurial experiences. To bridge this gap, this research explores how these dynamics influence not only the constraints female entrepreneurs face, but also the motivations and resilience strategies that drive their success. However, grounded in ‘Consumer Culture Theory’ and enriched by anthropological perspectives, this research uses a qualitative approach, featuring instrumental case studies and in-depth interviews. The analysis, conducted through NVivo coding, captures both the lived realities and the strategic digital engagements of these women. Although the outcome is a proposed conceptual framework that links culture, motivation, and F-commerce participation offering insight into how female entrepreneurs adapt, persist, and redefine their roles in the digital economy. Therefore, this research also outlines practical recommendations to enhance digital inclusion and gender equity through skills training, mentorship, as well as policy support.