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Journal : CITRAWIRA : JOURNAL OF ADVERTISING AND VISUAL COMMUNICATION

Elemen Visual Desain Sampul Piringan Hitam Album Keroncong Produksi Lokananta Tahun 1959-1971 Astina Astina Yuliana; Ana Rosmiati
CITRAWIRA : Journal of Advertising and Visual Communication Vol 2, No 2 (2021)
Publisher : ISI Press Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/citrawira.v2i2.4014

Abstract

Vinyl records have various cover designs according to the development of modern technology. This study discusses the use of visualization of the album cover design of the 1959-1971 Lokananta keroncong album which is contained in several visual elements, namely typography, illustrations, colors and layouts. Based on the analysis conducted, the use of visual elements complement each other by having their own characteristics. Photographic and computer techniques were used on the album cover.
Fungsi Dan Makna Point Of Interest Dalam Unsur Grafis Pada Label Makanan Tradisional Getuk Goreng Di Sokaraja Nawang Nila; Ana Rosmiati
CITRAWIRA : Journal of Advertising and Visual Communication Vol 2, No 2 (2021)
Publisher : ISI Press Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/citrawira.v2i2.4012

Abstract

Point of Interest (center of attention) becomes important for identity on product labels for Sokaraja fried getuk packaging. On each label, Sokaraja fried getuk uses a different center of attention from one label to another. This study aims to determine the role of the center of interest in the fried getuk label. The research method used is descriptive qualitative research by extracting data from primary and secondary sources such as interviews and literature studies. Through the perspective of the theory of graphic elements and design principles as the unit of analysis for the label of getuk goreng Sukaraja. Based on data analysis, it was concluded that the Sokaraja Fried Getuk Label has the characteristics of traditional visual elements and is dominated by red. Aspects of typography tend to be serif, sans serif, and script, using symmetrical and asymmetrical compositions. Design principles such as unity, proportion, balance, rhythm, and emphasis are visual elements that are composed quite well.