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OSIALISASI DAN PELATIHAN PENYUSUNAN LAPORAN KEUANGAN UMKM KERAJINAN SONGKET MAYANG PALEMBANG Abdullah Saggaf; Muhammad Ichsan Siregar; Muhammad Hidayat; Trie Sartika Pratiwi; Iwan Efriandy
Jurnal Abdimas Musi Charitas Vol. 4 No. 2 (2020): Jurnal Abdimas Musi Charitas Vol. 4, No. 2, Desember 2020
Publisher : Universitas katolik Musi Charitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (158.307 KB)

Abstract

Product development for small and medium enterprises is very important. In the era ofglobalization, small and medium enterprises are required to be creative and able to have highinnovation. One business that has the potential for small and medium enterprises in Palembangnow is songket craft. To maintain and increase production by developing products, creatingproduct innovation, managing finances and marketing well. The conditions that occur in SongketMayang have not maximized business planning, do not understand simple financial reports andhave not maximized marketing strategies both manually and informatively in technology. For thisreason, we assisted by providing socialization and training in the preparation of MSME financialreports for Palembang songket craft with the team.
RELEVANT COST MANAGEMENT TRAINING IN DETERMINING COMPETITIVE SELLING PRICES IN THE HOME INDUSTRY IN MUARA PENIMBUNG VILLAGE Sri Maryati; Abdullah Saggaf; CH. Damar S Sitepu; Endang L Ruskan
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol. 7 No. 2 (2023): JUNI
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/abdidos.v7i2.1547

Abstract

Muara Penimbung village became a gathering place for Songket weavers. Songket SMEs in Muara Penimbung Village have not been well marketed, the new songket product marketing media is done face-to-face. The solution offered to the public is to identify relevant and irrelevant costs before determining the selling price, in addition to introducing digital or online marketing media and providing ways to market their products through digital or online media so that the existing selling prices can compete and songket products in the market. know the general public. The method of implementing the service uses management assistance methods to increase the capacity of songket business actors. The systematic implementation of service activities consists of presentations, presentations, discussions, and evaluations. The Lppm team directly asked the Songket UKM community in the Muara Penimbung village regarding the relevant costs in the songket UKM of the Muara Penimbung community, how to determine relevant and irrelevant costs, and whether songket has been offered in marketing media such as Instagram and Shoope. The people of Muara Penimbung Village have a pretty good response, it can be seen from the enthusiasm of the community of songket craftsmen to find out the relevant costs in the business they are engaged in, the implementation and use of social media to promote their products have been done, one of which is by updating songket products and prices on Whataapp and Instagram statuses.