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Journal : Serambi Engineering

Keuntungan Bio-Ekonomi dan Lingkungan dari Energi Terbarukan: Tinjauan Komprehensif terhadap Praktik Terbaik Mahdi; Sufitrayati; Syaifuddin Yana; Rita Nengsih; Filia Hanum; Susanti
Jurnal Serambi Engineering Vol. 9 No. 2 (2024): April 2024
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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Abstract

This literature study assesses the bio-economic and environmental advantages of renewable energy by doing a thorough examination of the most effective methods. Renewable energy technologies including solar, wind, and biomass power offer sustainable development with economic and environmental benefits, according to this report. Literature study, international case studies, and empirical data on renewable energy technology’ financial and environmental implications are employed. Long-term cost reductions, economic efficiency, local economic development, and bio-economy sustainability are highlighted in this article. Discussions include lower greenhouse gas emissions, enhanced air quality, ecosystem benefits, and natural resource conservation. The study found that renewable energy minimizes climate change and boosts local economies and industrial sustainability. Much current study focuses on environmental or economical concerns without considering their relationship. This article discusses how renewable energy strengthens the bio-economy and solves global economic and environmental problems. This study also suggests bio-economic policy changes and better implementation methods to optimize renewable energy benefits.
Meningkatkan Profitabilitas UMKM Pengrajin Gerabah dengan Efisiensi Keuangan dan Optimalisasi Produksi Maryam, Maryam; Nengsih, Rita; Makmur, Teuku; Susanti, Susanti; Arsyad, Arsyad; Rahmi, Ayu Rahmi
Jurnal Serambi Engineering Vol. 10 No. 1 (2025): Januari 2025
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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This article aims to analyze strategies for enhancing the profitability of pottery SMEs through financial efficiency and production optimization. The methods employed include literature review, secondary data analysis, and case studies focusing on operational cost management, product diversification, and digital marketing. The study identifies key gaps, such as inefficient capital management and reliance on traditional production methods, which lead to low profit margins and limited market access. The findings reveal that financial efficiency strategies, such as cash flow management and stock control, can reduce operational costs by up to 20%. Additionally, production optimization through simple technologies, like automated drying ovens, increases daily productivity by 30%. Product diversification and digital marketing effectively expand market reach, stabilize revenues, and enhance competitiveness in local and global markets. The implications of this research emphasize the importance of integrating operational efficiency, product innovation, and risk management to achieve sustainable growth. This article contributes practical guidelines for pottery SMEs to improve profitability and ensure business sustainability in dynamic economic environments.
Optimalisasi Proses Bisnis UMKM Kerajinan Gerabah melalui Sinergi Inovasi Pemasaran dan Manajemen Risiko Terstruktur Jalil, Ivon; Malahayati, Malahayati; Yana, Syaifuddin; Heriyana, Heriyana; Ilyas, Ilyas; Nengsih, Rita
Jurnal Serambi Engineering Vol. 10 No. 1 (2025): Januari 2025
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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Abstract

This study explores the optimisation of business processes through the synergy of marketing innovation and structured risk management, particularly for small and medium-sized enterprises (SMEs). SMEs often face challenges such as limited resources, market uncertainties and fluctuating raw material prices. By integrating marketing innovation with structured risk management, companies can improve operational efficiency and mitigate potential risks, creating a solid foundation for sustainable growth. Marketing innovation, particularly through digital platforms, enables SMEs to expand their market reach, attract new customers and remain competitive. Meanwhile, structured risk management ensures that innovative strategies are implemented safely and effectively. This synergy not only minimises operational and financial losses, but also enables SMEs to adapt to dynamic market conditions. The study highlights the importance of combining process optimisation with strategic innovation to increase productivity, reduce waste and remain competitive in the modern business environment. By adopting this integrated approach, SMEs can achieve long-term profitability and resilience in a rapidly changing economic landscape.
Pengaruh Inovasi Produk Terhadap Kinerja Keuangan dan Profitabilitas Industri Plastik Daur Ulang , Maksalmina; Rahmah Yulianti; , Maryam; Rita Nengsih; Raisa Alifia
Jurnal Serambi Engineering Vol. 10 No. 2 (2025): April 2025
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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This study is a literature review that examines the impact of product innovation on financial performance and profitability in the recycled plastic industry in Indonesia. With growing environmental awareness and the adoption of circular economy practices, the industry faces challenges to remain both competitive and sustainable. The literature review and previous studies indicate that product innovation significantly improves profit margins, asset turnover, and sales growth. Innovations in aesthetic design, functional features, and the use of environmentally friendly materials have been shown to increase consumer appeal and drive long-term profitability. In addition, structured innovation risk management and alignment with market trends are key to success. The study concludes that product innovation, combined with digitalization and sustainable approaches, is not only a strategic imperative, but also a fundamental pillar for the development of a resilient, competitive and environmentally responsible recycled plastics industry.
Inovasi dan Diversifikasi Produk Gerabah sebagai Katalisator Pertumbuhan Laba pada UMKM Sektor Kerajinan Nengsih, Rita; Samsul; Mukhdasir, Mukhdasir; Khairuna, Khairuna; Ahyar, Muhammad
Jurnal Serambi Engineering Vol. 10 No. 3 (2025): Juli 2025
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

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This study explores the strategic significance of innovation and product diversification in enhancing profit growth for MSMEs in the pottery craft sector in Indonesia. The research employs a literature review approach, with a focus on the adaptation of contemporary designs, the use of material combinations, and the expansion of product functions. These strategies enable MSME actors to reach broader market segments, increase selling prices, and create significant economic value. The study indicates a direct correlation between innovation and key financial indicators, including return on investment (ROI), net profit margin, and sales volume. Moreover, the diversification of products has been shown to enhance business resilience in the face of market fluctuations, thereby generating opportunities in the domains of decoration, tourism, and sustainable lifestyles. This study underscores the significance of a collaborative ecosystem comprising designers, government entities, and digital platforms to systematically support the innovation process. The adoption of an integrated innovation approach by pottery MSMEs has the potential to catalyze their transformation into a creative sector that is characterized by competitiveness, adaptability, and sustainability.