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Muhamad Yustisar
Universitas Gajah Putih, Pegasing, Takengon. Aceh Tengah 24560, Indonesia.
Aerospace Engineering Agriculture, Biological Sciences & Forestry Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Mechanical Engineering Transportation

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Company Reputation, Product Quality and Price Affect Customer Loyalty One-Door Refrigerator Products in Takengon City Eliyin Eliyin; Rayuwati Rayuwati; Muhamad Yustisar; Husna Gemasih
International Journal of Science, Technology & Management Vol. 3 No. 4 (2022): July 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i4.581

Abstract

This study analyzes the Company's Reputation, Product Quality and Price on Customer Loyalty of one-door refrigerators product in Takengon City. The research uses a quantitative research approach with associative methods. The population in the study amounted to 251 customers of the Sinar Matahari store in Takengon City, with a total sample of 68 respondents. The sampling technique used was non-probability sampling, with the accidental sampling method. The data analysis technique used multiple linear regression analysis. The research data is sourced from primary data and the data collection process uses interviews, questionnaires and observations. Based on the results of multiple linear regression analysis, it is known that the results of the t test for the Company's Reputation variable are 1.222 and significant 0.226 > 0.05, which means that the Company's Reputation partially has no positive and significant effect on Customer Loyalty, Product Quality variable is -0.642 and significant 0.000 > 0 0.05, which means that the location partially has no positive and significant effect on customer loyalty and the price variable is 4.137 and significant 0.000 <0.05, which means that the price partially has a positive and significant effect on customer loyalty. The results of the F test are 20.860 and a significant 0.000 <0.05, which means that the company's reputation, product quality and price simultaneously have a positive and significant effect on customer loyalty. The results of the R2 test show that the Adjusted R Square value of 0.471 means that 47.1% of consumer satisfaction can be obtained and is explained by the variables of Company Reputation, Product Quality and Price.
The Effect of Supervision, Leadership, And Compensation on Employee Engagement in PT Prima Mas Indonesia Husna Hemasih; Eliyin Eliyin; Rayuwati Rayuwati; Muhamad Yustisar
International Journal of Science, Technology & Management Vol. 3 No. 4 (2022): July 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i4.583

Abstract

The research analysis aims to determine whether supervision, leadership, and compensation simultaneously have a positive and significant effect on employee engagement at PT Prima Mas Indonesia. The data analysis technique used is the associative method with the help of the SPSS version 16.0 program. This study uses multiple linear regression analysis. The sample in this study was 42 respondents. Primary data collection using a questionnaire. The results showed that partial supervision had a positive and significant effect on employee engagement at PT Prima Mas Indonesia, where tcount 2.364 > ttable 2.024 and significant 0.011 <0.05. Leadership partially has a positive and significant effect on employee engagement at PT Prima Mas Indonesia, where tcount 2,303 > ttable 2,024 and significant 0,011 < 0,05. Compensation partially has a positive and significant effect on employee engagement at PT Prima Mas Indonesia, where tcount 2.837 > ttable 2.024 and significant 0.007 <0.05. Supervision, leadership, and compensation simultaneously have a positive and significant effect on employee engagement at PT Prima Mas Indonesia, where Fcount 39.604 > Ftable 2.85 and significant 0.000 <0.05.
Factors Affecting Employee Satisfaction at PT. Operational Division of Terminal-B TPK Belawan Pelindo-I Branch Muhamad Yustisar; Husna Gemasih; Eliyin Eliyin; Rayuwati Rayuwati
International Journal of Science, Technology & Management Vol. 3 No. 4 (2022): July 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i4.584

Abstract

This study aims to determine whether compensation, work itself, promotion, work supervision, and co-workers partially and simultaneously have a positive and significant effect on employee job satisfaction at PT Pelindo-I branch TPK Belawan Terminal-B operational division. The data analysis technique used is the quantitative method with the help of the SPSS version 20.0 program. This research uses Confirmatory Factor Analysis and Multiple Linear Regression. The population in this study were all employees of the operational division at PT Pelindo-I branch TPK Belawan Terminal-B operational division, and a sample of 82 respondents. Primary data collection using a questionnaire. The results of the Confirmatory Factor Analysis test show that the components that most influence job satisfaction are compensation with eigenvalues of 2,644 and the work itself with eigenvalues of 1,274. The results of the study harmed job satisfaction and the work itself had a positive and significant effect on job satisfaction at PT Pelindo-I Branch TPK Belawan Terminal-B operational division. Compensation and the work itself simultaneously have a positive and significant effect on employee job satisfaction at PT Pelindo-I Branch TPK Belawan Terminal-B operational division.
Co-Authors Eliyin Eliyin Husna Gemasih Husna Hemasih Rayuwati Rayuwati