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All Journal Journal of Social Empowerment Journal of Economics and Business (JECOMBI)
Dita Maharani
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Religion Arts Humanities Chemistry Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Public Health Social Sciences Transportation Other

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Journal : Journal of Economics and Business (JECOMBI)

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Effectiveness of CSR Program in Social and Economic Development of the Community (Case Study at PT BSI Binjai Branch) Dita Maharani; Raja Sakti Putra Harahap
Journal of Economics and Business (JECOMBI) Vol. 6 No. 03 (2025): Journal of Economics and Business (JECOMBI), September 2025
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/jecombi.v6i03.146

Abstract

Corporate Social Responsibility (CSR) plays a vital role in supporting community welfare and enhancing corporate image, yet its implementation often faces various challenges. This study aims to specifically examine the obstacles, solutions, and effectiveness of the CSR program at PT. Bank Syariah Indonesia (BSI) Binjai Branch. Using a descriptive qualitative approach, data were collected through interviews, observations, and documentation, then analyzed thematically. The findings reveal key challenges such as limited budgets, difficulty identifying community needs, weak stakeholder coordination, and low public participation. Solutions include prioritizing needs-based programs, conducting in-depth surveys, engaging stakeholders, and improving evaluation systems. These efforts have improved program effectiveness and encouraged greater community involvement. The results highlight the importance of participatory and transparent approaches in achieving sustainable CSR outcomes.
Co-Authors Raja Sakti Putra Harahap Saptanto Hari Wibawa