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AA. Ayu Arun Suwi Arianty
Institut Pariwisata Dan Bisnis Internasional
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PENGEMBANGAN WISATA TEMATIK BERBASIS KULINER DI DESA WISATA SERANGAN I Made Trisna Semara; AA. Ayu Arun Suwi Arianty
Jurnal IPTA (Industri Perjalanan Wisata) Vol 10 No 2 (2022): Jurnal IPTA (December 2022)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2022.v10.i02.p24

Abstract

Serangan Village is one of the tourist villages in Denpasar City. Serangan Tourism Village faces quite tough tourism challenges. The challenge is not maximizing local products as a tourist attraction. The purpose of this research is to develop the concept of culinary-based thematic tourism in Serangan Tourism Village. The development of the thematic tourism concept is expected to encourage the development of Serangan Village as a tourist village by developing local food to become a tourist attraction. This concept is able to respond to global tourism trends and as a preservation of local cultural values. So that a tourist attraction will appear in the form of a culinary tour with the characteristics of Serangan Village or Bali in general. The research method uses a qualitative descriptive approach.
Co-Authors Semara, I Made Trisna