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All Journal Jurnal Pengabdian Kepada Masyarakat
Remita Nian Permata Zendrato
Institut Agama Kristen Negeri Tarutung
Computer Science & IT Education Languange, Linguistic, Communication & Media Public Health

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Pemanfaatan Ubi Singkong untuk Membuat Jenis Kue Sebagai Penunjang Ekonomi di Masyarakat Desa Batuhoring,Kec.Batuhoring Remita Nian Permata Zendrato; Ibelala Gea
Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 4 (2023): Desember : Jurnal Pengabdian Kepada Masyarakat
Publisher : Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkm.v2i4.266

Abstract

The utilization of cassava in cake production has become a significant innovation in addressing economic challenges in Batuhoring Village, Batang Toru Subdistrict. Cassava, as an abundant crop in the area, offers significant economic potential. This research explores the potential of cassava in cake production, identifies challenges in management, and formulates promotional and marketing strategies for cassava-based cake products. The results indicate that cassava has a stable raw material availability, high nutritional value, and a variety of processed cake products. Challenges involve the complexity of management and the need for strong marketing. Marketing strategies involve social media and exhibitions, emphasizing competitive pricing and understanding consumer targets. The utilization of cassava in cake production is expected to increase community economic income, support the agricultural sector, and create blessings through biblical values of hard work, sharing, and wise natural resource management.
Co-Authors Ibelala Gea