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Ninda Zahra Wahyudi
Universitas Islam Negeri Syarif Hidayatullah

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Journal : J-CEKI

Podcast: Alternatif Media Dakwah untuk Generasi Digital Ninda Zahra Wahyudi; Sherly Violeta Fitri; Edi Amin
J-CEKI : Jurnal Cendekia Ilmiah Vol. 3 No. 5: Agustus 2024
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v3i5.4587

Abstract

Da'wah activities are one of the message delivery methods carried out by many religious figures, especially in Indonesia. Sophisticated technology serves as a communication strategy for Da'wah, expanding the audience and target reach. One of them is podcasts, as a medium for delivering communication carried out with a target audience of a more modern and conventional digital generation. We conducted the research using a descriptive-qualitative method, incorporating data collection techniques from literature, book, and journal reviews. The study's findings indicate that podcasts are a popular choice among the digital generation. Podcasts and Da'wah make it easier to reach the expected target or even an audience that is outside the target. The obstacles and challenges faced are the content, which must be interesting, not violate norms, not offend any party, and consistent so that the podcast is popular and heard by the audience.