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All Journal Journal of Management and Social Sciences Jurnal Riset dan Inovasi Manajemen
Rheiza Marell Anugerah
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Decision Sciences, Operations Research & Management Social Sciences Transportation

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Journal : Jurnal Riset dan Inovasi Manajemen

 1 
Implementasi Digitalisasi dan Teknologi Untuk Perkembangan dan Strategi Bisnis Kru V Jasa Pengelola Sosial Media dari Sisi Pemasaran Bobby Dewantoro; Moh. Farid Hidayat; Talita Karisma Syaharani; Anggita Dana Salsa Bila; Rheiza Marell Anugerah
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari : Jurnal Riset dan Inovasi Manajemen
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jrim-widyakarya.v2i1.2642

Abstract

This journal discusses the implementation of digitization and technology as key drivers for advancing and designing business strategies for Kru V, a social media management service agency. In an era where social media plays a crucial role in marketing and customer interaction, the agency leverages digital technology to enhance operational efficiency and broaden the scope of its services. This article provides an in-depth analysis of the concrete steps taken by Kru V in adopting cutting-edge technology and its impact on the agency's business development and competitive advantage.
Co-Authors Anggita Dana Salsa Bila Bobby Dewantoro Moh. Farid Hidayat Talita Karisma Syaharani