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Journal : Business Management Journal Program Studi Manajemen

Faktor yang Mempengaruhi Performa dari Kinerja Bisnis di Negara Berkembang dari Sudut Pandang Owner – Manager pada Usaha Laundry Alexander, Jonathan; Hosen, Chandra
Business Management Journal Vol 21, No 1 (2025): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v21i1.6705

Abstract

The rapid growth of MSMEs, particularly in Indonesia's laundry sector, presents challenges for business owners to improve performance amidst intense competition. This quantitative research involved 83 respondents, consisting of laundry business owners or managers in Jakarta, selected through purposive sampling. Data measurement was conducted using a 5-point Likert scale, and data processing employed the Partial Least Square-Structural Equation Modeling (PLS-SEM) method via SmartPLS version 4.1.0 software. This study aims to analyze the influence of Entrepreneurial Orientation, Growth Orientation, and Market Orientation on Business Performance, with Brand Orientation as a mediating variable. The results indicate that Market Orientation significantly affects Business Performance, while Entrepreneurial Orientation and Growth Orientation do not. Additionally, Brand Orientation does not mediate the relationships between the variables significantly. These findings highlight the critical role of market orientation and operational efficiency in improving MSME performance in the laundry sector. Thus, prioritizing customer needs and market-based strategies becomes essential to maintain competitiveness in the industry.
Peran Organizational Learning Capability dan Service Innovation Dalam Memediasi Entrepreneurial Orientation dan Organizational Performance pada UMKM F&B Di Pasar Lama Tangerang Simon, Matthew; Hosen, Chandra
Business Management Journal Vol 21, No 1 (2025): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v21i1.6683

Abstract

SMEs play a crucial role in Indonesia's economy, particularly in the rapidly growing F&B sector. This study analyzes the impact of Entrepreneurial Orientation and Organizational Learning Capability on Organizational Performance, with Service Innovation as a mediating variable. Data from 69 respondents were analyzed using Partial Least Square (PLS) with SmartPLS version 4.1.0.8. The results indicate that Service Innovation and Organizational Learning Capability do not mediate the relationship between Entrepreneurial Orientation and Organizational Performance. However, Organizational Learning Capability fully mediates the relationship between Entrepreneurial Orientation and Service Innovation. These findings highlight the critical role of organizational learning in driving service innovation to enhance the competitiveness of F&B SMEs. The novelty of this study lies in its simultaneous analysis of the role of organizational learning capability and service innovation within the SME ecosystem, providing valuable insights for business owners in designing innovation-based performance improvement strategies.