Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Pengabdian Masyarakat Tapis Berseri
Nurfalah , Mulki Zulkarnaen
Unknown Affiliation
Computer Science & IT Education

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal Pengabdian Masyarakat Tapis Berseri

 1 
Pemanfaatan Konten Digital Untuk Meningkatkan Daya Saing Dalam Agribisnis Alamsyah, R. Yadi rakhman; Sardjono; Nurfalah , Mulki Zulkarnaen
Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat Tapis Berseri (JPMTB) (Edisi April)
Publisher : Pusat Studi Teknologi Informasi Fakultas Ilmu Komputer Universitas Bandar Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpmtb.v4i1.139

Abstract

The use of digital technology in agribusiness is a crucial strategy to enhance efficiency, competitiveness, and market reach, especially for rural entrepreneurs. This Community Service Program aims to empower students at SMKN PP Lembang to utilize digital content for agribusiness promotion. The applied method includes pre-tests, counseling, mentoring, and evaluations using educational and hands-on approaches with multimedia applications such as Canva, CapCut, and Google Analytics. The results indicate improved knowledge and skills among students in producing engaging and professional digital content. Students also gained a better understanding of branding and digital marketing strategies through social media and online marketplaces. In conclusion, this program effectively enhances students’ digital agribusiness competencies and can serve as a sustainable empowerment model for vocational education communities in the agricultural sector.
Co-Authors Alamsyah, R. Yadi Rakhman Sardjono