Communication
Vol 4, No 1 (2013): COMMUNICATION

PEMASARAN IDEOLOGI POLITIK ISLAM : ANTARA TUJUAN DAN KENYATAAN

Fathurin Zen (Dosen Pascasarjana Magister Ilmu Komunikasi Universitas Sahid Jakarta)



Article Info

Publish Date
10 May 2013

Abstract

Political issues in Indonesia today cannot be separated completely from the affairs ofreligion. Many politicians or political party's campaign cites religious moral messages(jargon) in performing its activities. Some of them make the Islamic ideology as the maintheme and superior political product. People as voters should have a good understanding ofthe meaning of Islamic ideology as a jargon on the one hand, with the values of Islam onpolitical and social in daily activities on the other hand. Fallacy would be done by the peoplefor differentiating Islamic jargon of political commodity and practical life covered byreligious values would cause the voter attitudes no respect toward the deviant politicians andwill eventually turn around to blame the political parties. The question is, should the ideologyof Islam as a political product is packaged and processed into commodities practicaloperational that useful for the voters?

Copyrights © 2013






Journal Info

Abbrev

comm

Publisher

Subject

Social Sciences

Description

Jurnal Communication published by the Communication Studies Program, Univ. Budi Luhur, twice a year. The publication of this journal is intended as a medium of information exchange, knowledge based on development, and the study of Communication Sciences and its relation to various other scientific ...