Techno Nusa Mandiri : Journal of Computing and Information Technology
Vol 12 No 2 (2015): Techno Nusa Mandiri : Journal of Computing and Information Technology Periode Se

PENERAPAN ALGORITMA SVM BERBASIS PSO UNTUK TINGKAT PELAYANAN MARKETING TERHADAP LOYALITAS PELANGGAN KARTU KREDIT

Elin Panca Saputra (Manajemen Informatika AMIK BSI Jakarta)



Article Info

Publish Date
15 Sep 2015

Abstract

This research will be used method of support vector machine and will do the selection of attributes by using particle swarm optimization to determine the level of service. After the test results obtained are support vector machine produces an accuracy value of 92.25%, 95.98% and a precision value AUC value of 0.976% then be selected attributes using particle swarm optimization attributes, amounting to 8 predictor variables selected two attributes used. The results showed higher accuracy value that is equal to 93.75%, 93.91% and a precision value AUC value of 0.973%. Thus increasing the accuracy of 1.5%, and increased the AUC of 0.006. With accuracy and AUC values, the algorithm of support vector machines based on particle swarm optimization in the category of classification is very good.

Copyrights © 2015






Journal Info

Abbrev

techno

Publisher

Subject

Computer Science & IT

Description

Jurnal TECHNO Nusa Mandiri, merupakan Jurnal yang diterbitkan oleh Pusat Penelitian Pengabdian Masyarakat (PPPM) STMIK Nusa Mandiri Jakarta. Jurnal TECHNO Nusa Mandiri, berawal diperuntukan menampung paper-paper ilmiah yang dibuat oleh dosen-dosen program studi Teknik ...