AL MUNIR : Jurnal Komunikasi dan Penyiaran Islam
Volume 2 Nomor 1 Tahun 2010

Penelitian Bercorak Agenda Setting Model

Irta Sulastri (Institut Agama Islam Negeri Imam Bonjol Padang)



Article Info

Publish Date
01 Apr 2010

Abstract

Research using this model of agenda setting, generally assess the elections and political issues. Since McComb and Shaw (1972) examined the general election in 1968 with a focus on the effects of media agenda setting. They were interested to see whether the opinions of voters on issues that are considered very important it is formed by the news about these issues. McComb and Shaw in researching elections, said that the impact of mass media in the cause of cognitive change among individuals has been dubbed the agenda setting function of mass communication. Here lies the most important effects of mass communication, namely the ability of structuring the world's media for us.

Copyrights © 2010






Journal Info

Abbrev

almunir

Publisher

Subject

Languange, Linguistic, Communication & Media Social Sciences

Description

Al Munir Journal of Islamic Communication and Broadcasting is open access and peer review of journals published by the Communication and Islamic Broadcasting Study Program of the Faculty of Da'wah and Communication Sciences, Imam Bonjol Padang State Islamic University (UIN). This journal covers ...