The social movement that happened was the lack of maintenance of Jogja, so that Jogjawas deemed not Jogja anymore, because the characteristic of this city had waned.Instagram @merawatjogja is used as a medium to disseminate information based onsocial movements that occur in the community, where people can interact with creatorsto share information through comments on their posts and participate in social actionscarried out by this group. The method used in this research is desktiptif-qualitativeby using literature study. The results of this study, namely creators @merawatjogja,use Instagram as a medium to disseminate information to virtual communities basedon social movements that occur in society. The virtual community in question is @merawatjogja followers who carry out information sharing, communication betweencreators and users, and participate in caring for Yogyakarta.
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