Jurnal STEI Ekonomi
Vol 25 No 02 (2016): [Jurnal STEI Ekonomi - JEMI] Vol. 25 No. 02 (Des - 2016)

PENGARUH CELEBRITY ENDORSER DAN PROMOSI PENJUALAN TERHADAP KEPUTUSAN KONSUMEN MEMBELI PRODUK (Studi Kasus pada produk DR. RICKS DENIM)

Diah Pranitasari (Indonesian Collage of Economics (STEI))



Article Info

Publish Date
10 Oct 2017

Abstract


Copyrights © 2016






Journal Info

Abbrev

JEMI

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Jurnal STEI Ekonomi has been published by the Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta. JEMI published two times a year in June and December. Jurnal STEI Ekonomi (JEMI) focuses on issues pertaining empirical investigation on Indonesian economics, accounting and management. JEMI aimed to tie ...