MediaTor: Jurnal Komunikasi
Vol 9, No 1 (2008): Isu Komunikasi Kesehatan yang Ter-”Pojok”-kan

Penelitian Etnografi Komunikasi: Tipe dan Metode

Kiki Zakiah Darmawan (Ilmu jurnalistik Fikom Universitas Islam Bandung)



Article Info

Publish Date
10 Jun 2008

Abstract

According to Hofstede, there are many approach to define culture: (1) culture as symbols;(2) culture as expressed by heroes; (3) culture as rituals; and (4) culture as a set of values. There are also many ways to investigate culture from communication perspective—ethnography of communication is one of them. Based on Lindlof and Taylor definition about ethnography of communication, this article outlined many issues from the definition of ethnography to methods, perspective and analysis unit. Ethnography of communication is a unique method of communication research that could be applied in many communication activities.

Copyrights © 2008






Journal Info

Abbrev

mediator

Publisher

Subject

Languange, Linguistic, Communication & Media

Description

Mediator: Jurnal Komunikasi focuses on communication studies and media. Although centered on communication, Mediator is open and welcomes the contribution of many disciplines and approaches that meet at crossroads with communication studies. Type of writing is in the form of scientific articles (the ...