Da’wa activity is aimed at influencing people to do certain behaviour. Forthis reason, it needs to apply psychological approach. By applying this approach, any da’wa activity must consider the need of people who become its target. A da’i should be able to motivate his targets to do certain behaviour as he expects.
KOMUNIKA: Jurnal Dakwah dan Komunikasi is a scientific journal in collaboration with APJIKI (Asosiasi Penerbit Jurnal Ilmu Komunikasi Indonesia) with a focus on the study of communication theory, mass communication, Islamic communication, da'wah management, da'wah messages, da'wah media, da'wah ...