Widya Akuntansi dan Keuangan
Vol 1 No 2 (2019): Widya Akuntansi dan Keuangan

PENGARUH PERSEPSI KEGUNAAN, PERSEPSI KEMUDAHAN PENGGUNAAN, PERSEPSI KENYAMANAN, TERHADAP PENGGUNAAN TRANSPORTASI BERBASIS ONLINE PADA GENERASI MILLENNIAL

Gusi Putu Lestara Permana (Universitas Pendidikan Nasional)
Kadek Wulandari Laksmi (Universitas Pendidikan Nasional)

Article Info

Publish Date
29 Aug 2019

Abstract

The aim of this research was to examine using of online transportation by millenials in Denpasar, The variables used in this research are based on technology acceptance model (TAM) stated by Davis (1989). The variables in this research was adaptable from this model, there are perceived usefulness, perceived ease of use and also add the new variable from motivational model are perceived enjoyment. The result of this research state perceived usefulness, perceived ease of use, and perceived enjoyment positively effect used of online transportation by millenials.

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Journal Info
Widya Akuntansi dan Keuangan
Website

Abbrev

widyaakuntansi

Publisher

Universitas Hindu Indonesia

Subject

Religion Economics, Econometrics & Finance Social Sciences

Description

Widya Akuntansi Dan Keuangan merupakan jurnal di bawah naungan Program Studi Akuntansi Fakultas Ekonomi Universitas Hindu Indonesia Denpasar sebagai wadah informasi ilmiah bidang akuntansi, perpajakan, auditing, dan keuangan baik yang berupa hasil penelitian ataupun kajian pustaka. Jurnal Widya ...