Review of Islamic Economics and Finance
Vol 1, No 2 (2018): Review of Islamic Economics and Finance (RIEF) December 2018

Customer Preference in Storing Wadiah Yad Dhamanah Savings (Survey at Bank BRI Syariah KCP Setiabudhi)

Jenio Yusma F (Unknown)

Article Info

Publish Date
19 Dec 2018

Abstract

This research aims to know the influence of product quality and service on the customer's preferences in-store savings wadiah yad dhamanah. The method used was an explanatory survey with a multiple linear regression test tool. The respondents of the research was Bank BRI Syariah KCP Setiabudhi Bandung. The sampling technique used is a sampling of saturated. The results showed that Bank BRI Syariah KCP Setiabudhi can be categorized and that significantly higher client preferences are influenced by the variable quality of product and service quality.

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Journal Info
Review of Islamic Economics and Finance
Website

Abbrev

rief

Publisher

Universitas Pendidikan Indonesia

Subject

Economics, Econometrics & Finance

Description

The aims of this Journal is to promote a principled approach to research on Islamic macroeconomics, Islamic microeconomics, Islamic development economics, Islamic monetary economics, Islamic public economics, Islamic political economics, Islamic leisure toursm, and Islamic financial technology. ...