JURNAL DESTINASI PARIWISATA
Vol 7 No 2 (2019): VOL 7, NO 2 (2019): (JULY-DECEMBER) JURNAL DESTINASI PARIWISATA

Tingkat Kepuasan Wisatawan Terhadap Kualitas Pelayanan Di Sanggar Seni Yasa Putra Sedana di Kecamatan Payangan, Kabupaten Gianyar, Bali

I Kadek Ardita (Program Studi Sarjana Destinasi Pariwisata, Fakultas Pariwisata, Universitas Udayana)
Ida Bagus Suryawan (Program Studi Sarjana Destinasi Pariwisata, Fakultas Pariwisata, Universitas Udayana)



Article Info

Publish Date
31 Dec 2019

Abstract

Yasa Putra Sedana is an art studio engaged in dance and percussion, In its activities, Yasa Putra Sedana must be able to compensate with good service to tourists so that tourists feel happy and comfortable. This study aims to analyze the level of tourist satisfaction with the quality of services provided by employee, in order to determine the level of satisfaction of tourists who come to the Yasa Putra Sedana Art Studio and then can be further evaluated. This research was conducted at the Yasa Putra Sedana Art Studio in Banjar Pengaji, Melinggih Kelod Village, the District of Payangan, Gianyar Regency, Bali Province, the type of data in this study used quantitative and qualitative data, where the data were obtained using a questionnaire distribution method, in-depth interviews, observations / Observation and documentation. The sampling technique used in this research is purposive sampling technique, and then the data obtained were analyzed with a qualitative descriptive technique using a Likert scale. The results of this research is, that the level of tourist satisfaction with the quality of service at the Yasa Putra Sedana Art Studio gets a very satisfied value, this is obtained from the results of the calculation of the average score obtained from the distribution of questionnaires from the level of performance and level of importance to all the indicators that affect the level tourist satisfaction, obtained a yield of 101.189% (very satisfied). Keywords: Tourist Satisfaction Level, Service Quality, Studio Art.

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Journal Info

Abbrev

destinasipar

Publisher

Subject

Other

Description

Jurnal Destinasi Pariwisata diterbitkan oleh Program Studi S1 Destinasi Pariwisata Universitas udayana dan terbit sebagai tuntutan dunia akademis terutama di bidang kepariwisataan yang selalu dinamis. Perkembangan sektor pariwisata berawal dari dikenalnya suatu destinasi wisata termasuk aspek ...