Jurnal The Messenger
Vol. 12 No. 1 (2020): January-June

Press Release by Medco E&P Malaka on Serambi Indonesia Online News Coverage

Mansur, Suraya (Unknown)
Harsono, Sari Anggaraini (Unknown)



Article Info

Publish Date
10 Apr 2020

Abstract

The study aims to analyze the public relations work suitability of PT Medco E&P Malaka related to community empowerment and social responsibility on Education and Training of 40 Acehnese Children in PPSDM-Cepu. International Standard Ambulance given for Pidie Jaya and the support from Medco E&P Malaka in the event Sail Sabang 2018 conducted by the company and press-released by Serambi Indonesia online in 2018. A qualitative approach with a case study method was employed in this study. The results showed that the point of view of journalists/media is dissimilar from the point of view of a company in writing a text. When media tend to publish articles based on a press release distributed by a company, then the company s image and reputation will be affected and become positive.

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