Equator Journal of Management and Entrepreneurship
Vol 7, No 1 (2019): Equator Journal of Management and Entrepreneurship

PENGARUH INTERAKSI PERSONAL, DESAIN, KUALITAS LINGKUNGAN FISIK DAN HASIL TERHADAP KEPUASAN DAN DAMPAKNYA TERHADAP KEPERCAYAAN NASABAH TABUNGAN PT. BANK KALBAR CABANG UTAMA PONTIANAK

B2042141016, Silverius Ficho Khoman (Unknown)



Article Info

Publish Date
25 Sep 2018

Abstract

The purpose of this study is to test and analyze the Effect of Quality Perception Services Consisting Of Variable Interaction Personal, Design, Quality Of The Physical Environment And The Result Of Influence Of Satisfaction And Its Impact On The Trust Customer Savings PT. Bank Kalbar Cabang Utama Pontianak. This form of research is causal with a quantitative approach. Data collection using primary data in the form of questionnaires and interviews and secondary data in the form of data sourced from customers of PT. Bank Kalbar Cabang Utama Pontianak. The sample uses purposive sampling. The sample in this research is 100 people. The results showed that the First Personal Interaction, Design, Environmental Quality and Results, satisfying the results of satisfaction with significant values of 0.003, 0.001, 0.000 and 0.001. Second Personal Interaction, Design, Environmental Quality, and Satisfactory Results from the calculation results with a significant value of 0,000, 0,021, 0,001, 0,000 and 0,017 for the customer confidence of PT. Bank Kalbar Cabang Utama Pontianak. Keywords :      Organizational Climate, Organizational Commitment, Job Satisfaction, Organizational Citizenship Behavior and Performance

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Journal Info

Abbrev

jmdb

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Naskah merupakan hasil penelitian dan studi pustaka di bidang manajemen, ekonomi dan kewirausahaan. Bidang manajemen meliputi hasil penelitian dalam tata kelola perusahaan, pengelolaan keuangan, pengelolaan sumber daya manusia, pengelolaan pemasaran, pengelolaan produksi dan operasi, pengelolaan ...