Akrab Juara : Jurnal Ilmu-ilmu Sosial
Vol 5 No 2 (2020): Mei

BOOK SELECTION BASED ON CHILDREN'S BOOK COVERS: ANALYSIS MULTIMODALITY

Dina Oktafiani (Unknown)
Retno Purwani Sari (Unknown)



Article Info

Publish Date
04 May 2020

Abstract

This study discusses the results of investigations into book selection research based on covers in children aged 3-12 years. The aim is to find out how verbal and visual modes are represented in children's book covers and identify whether they influence children's decisions to buy books. This research focuses on the identification of multimodality texts and visual modes in children's books "Words of Life" and "A Dash of Magic." The Multimodal Discourse Analysis Theory (MDA) by Kress and van Lueeween is applied by systematically describing the data found on the covers of children's books. Based on the analysis, it was found that there were three metafunctions found; representational, interactive, and compositional; each plays a certain role in the cover of this child's book. Moreover, research also shows that children aged 3-12 years buy books because they are interested in book covers, with 83.3% of children agreeing to buy books that have engaging titles, images, colors, and designs.

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Journal Info

Abbrev

akrabjuara

Publisher

Subject

Biochemistry, Genetics & Molecular Biology Chemistry Medicine & Pharmacology

Description

URNAL AKRAB JUARA adalah sebuah jurnal pendidikan dan pengetahuan yang berkaitan dengan ilmu-ilmu sosial untuk para pendidik dan pendidikan yang ingin menungkan hasil karya ilmiahnya dengan nuangsa teknologi pembelajaran serta pengajaran dalam bidang masing-masing ...