Journal of Economics, Business, & Accountancy Ventura
Vol 23, No 3 (2020): December 2020 - March 2021

Maintaining the Performance and Sustainability of MSMEs with E-Commerce: Research during the Covid-19 Pandemic

Dekeng Setyo Budiarto (Universitas PGRI Yogyakarta)
Ervana Vivianti (Universitas PGRI Yogyakarta)
Rani Eka Diansari (Universitas PGRI Yogyakarta)



Article Info

Publish Date
31 Mar 2021

Abstract

Even though they have a considerable contribution to economic growth, MSMEs have various business sustainability problems. This study aims to test whether e-commerce, information technology, business network affects performance. Besides, this study also examines the effect of performance on business sustainability. The data were obtained employing a questionnaire given to 193 MSMEs owners in Yogyakarta. This research was conducted during the COVID-19 pandemic so that questionnaires were distributed both online and offline. The analysis results using PLS show that e-commerce and business networks affect performance, while information technology does not affect performance. Furthermore, performance affects the sustainability of SME businesses. This research implies that there is still need for support from the government so that MSMEs can take advantage of e-commerce and expand business networks to survive during the Covid-19 pandemic

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Journal Info

Abbrev

jebav

Publisher

Subject

Economics, Econometrics & Finance

Description

Journal of Economics, Business and Accountancy (JEBAV) addresses economics, business, banking, management and accounting issues that are new developments in business excellence and best practices, and methodologies to determine these in manufacturing and financial service organisations. It considers ...