ILTIZAM Journal of Sharia Economic Research
Vol. 5 No. 1 (2021): Iltizam Journal of Shariah Economics Research

Analysis The Development Marketing Strategy of Halal Tourism Facilities in Santen Island Banyuwangi Regency

Saifu din (Unknown)
Aunur Rofiq (Unknown)
Ahmad Djalaluddin (Unknown)



Article Info

Publish Date
17 Jun 2021

Abstract

The concept of halal tourism becomes a trend and provides opportunities for regions to develop the potential of tourism. One of them is the Banyuwangi Regency which has the potential for natural beauty and tries to develop tourist areas with the concept of halal tourism, especially on the Santen Island Banyuwangi. The purpose of this research is to describe the strategy for developing the halal tourism of Santen Island in terms of the facilities provided. The type of research used is qualitative with a descriptive approach. Data collection is obtained from interviews, observation, and documentation. The result of this study shows that the increase in internal facilities in Islamic tourism has been fulfilled from several aspects, such as separating the location of visits between men and women, building places of worship, regular notification of prayer times (azan), and the guarantee of halal food sold by traders.

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Journal Info

Abbrev

iltizam

Publisher

Subject

Economics, Econometrics & Finance

Description

Iltizam Journal of Shariah Economic Research E-ISSN:2598-2540 P-ISSN:2598-2222 is the journal that publishing the research result in the area of sharia economic, namely sharia banking and financing, micro and macro economy, and the issues of regional development that studied by sharia economic ...