Journal La Bisecoman
Vol. 2 No. 3 (2021): Journal La Bisecoman

Marketing and Income Analysis of Seaweed Farming Business

Menh Anh (Faculty of Business Management, Hanoi University, Vietnam)
Huy Perk Hanh (Faculty of Business Management, Hanoi University, Viet Nam)



Article Info

Publish Date
06 Sep 2021

Abstract

The purpose of this research is to conduct a marketing and revenue analysis of seaweed producers. This study takes a qualitative approach via the use of exploratory research techniques. This research included all farmers who grow seaweed. The Slovin formula was used to calculate the sample size, which was 40 heads of households. The sample is determined using a basic random sampling technique. While data gathering is accomplished via interviews, observation, and documentation. Farmers market their seaweed goods in two ways, first to middleman merchants, then to collectors, and lastly to inter-city traders. Second, farmers sell their produce to collectors, who subsequently distribute it to intercity merchants. The average revenue earned by seaweed growers. That is 6 USD –830 USD in a single manufacturing process, indicating that seaweed farming is lucrative and possible to expand, but that production expenses must be more efficiently used to achieve larger profits

Copyrights © 2021






Journal Info

Abbrev

JournalLaBisecoman

Publisher

Subject

Economics, Econometrics & Finance

Description

Journal La Bisecoman ISSN 2721-124X (Online) and 2721-0987 (Print) includes all the areas of research activities in all fields under Business, Economics, and Management such as Financial Management, Accounting, Administrative System, Brand Innovation and Brand Management, Management, Business ...