Jurnal Ekonomi dan Industri Fakultas Ekonomi Universitas Krisnadwipayana
Vol 21, No 3 (2020): JURNAL EKONOMI DAN INDUSTRI

PENGARUH KUALITAS LAYANAN DAN HARGA TERHADAP KEPUASAN PELANGGAN COFFEE SHOP SAN9A GALAXY

Kurnia Gandhy (Unknown)
Arief Syah Safrianto (Unknown)

Article Info

Publish Date
28 Dec 2020

Abstract

This study aims to determine the effect of service quality and price on customer satisfaction at the San9a Galaxy coffee shop. The research method used for data collection is through primary data by distributing questionnaires. The results showed that together it is known that the variables of service quality and price have a positive and significant effect on consumer satisfaction of the San9a Galaxy coffee shop. Based on the partial test, both service quality and price variables have a positive and significant effect on consumer satisfaction of the San9a Galaxy coffee shop consumers

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Journal Info
Jurnal Ekonomi dan Industri Fakultas Ekonomi Universitas Krisnadwipayana
Website

Abbrev

JEI

Publisher

Universitas Krisnadwipayana

Subject

Economics, Econometrics & Finance Social Sciences

Description

Jurnal Ekonomi dan Industri diterbitkan sejak Januari 1996 oleh Program Studi Magister Manajemen Universitas Krisnadwipayana Jakarta. Jurnal Ekonomi dan Industri terbit tiga kali dalam setahun yaitu pada bulan Januari, Mei, dan September. Ruang lingkup jurnal ini meliputi Manajemen Sumber Daya ...