Jurnal Pengabdian kepada Masyarakat
Vol. 1 No. 9: Februari 2022

INOVASI MENCIPTAKAN PRODUK RUMAHAN UNTUK MENINGKATKAN PENDAPATAN DI TENGAH KONDISI PANDEMI COVID-19 DENGAN BAHAN BAKU UBI KAYU

Nur'aini (Universitas Muslim Nusantara Al-Washliyah Medan)
Luffi Nabila Siregar (Universitas Muslim Nusantara Al-Washliyah Medan)
Rizqy Fadhlina Putri (Universitas Muslim Nusantara Al-Washliyah Medan)

Article Info

Publish Date
31 Jan 2022

Abstract

The purpose of the implementation of making cassava sticks is to increase income in the midst of the Covid-19 pandemic, provide solutions to overcome unemployment and create new innovations in the field of selling snacks. This research was conducted in December 2021 at Jalan. Patumbak Defense, Deli Serdang Regency, North Sumatra. To manage the digital media. From the results obtained in this activity, it is suggested that the use of this digital marketing strategy can be followed up with regular guidance so that it can be effective and optimal in supporting marketing activities and increasing MSMEs business sales.

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Journal Info
Jurnal Pengabdian kepada Masyarakat
Website

Abbrev

J-ABDI

Publisher

bajang Institute

Subject

Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

Description

J-ABDI: Jurnal Pengabdian kepada Masyarakat, with registered number ISSN: 2797-9210 (Print), ISSN: 2798-2912 (Online) is a scientific multidisciplinary journal published by bajang Institute. It is in the national level that covers a lot of common problems or issues related to community services. ...