Academia Open
Vol 5 (2021): December

Analysis of the Influence of Tourism Product Attributes, Prices and Promotions on Tourist Visiting Decisions at Pintu Langit Prigen Pasuruan Tourism Object

Miranda Oqtaviani (Universitas Muhammadiyah Sidoarjo)
As'at Rizal (Universitas Muhammadiyah Sidoarjo)

Article Info

Publish Date
24 Dec 2021

Abstract

This study aims to determine the effect of tourism product attributes, prices and promotions on the decision to visit tourists at the Pintu Langit Prigen Pasuruan tourist attraction. This research includes quantitative research with data collection techniques, namely by distributing questionnaires to 100 respondents who are visitors to the Prigen Pasuruan Gate tour. The analytical technique used in this research is multiple linear regression analysis using SPSS (Statistical Program for Social Science) version 18 for windows. The results of this study prove that the attribute variable of tourism products affects the decision to visit, the price variable affects the decision to visit, the promotion variable affects the decision to visit tourists at the Pintu Langit tourist attraction, Prigen Pasuruan.

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Journal Info
Academia Open
Website

Abbrev

acopen

Publisher

Universitas Muhammadiyah Sidoarjo

Subject

Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Physics Social Sciences Other

Description

Academia Open is published by Universitas Muhammadiyah Sidoarjo published 2 (two) issues per year (June and December). This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge. This ...