Jurnal Ilmiah Akuntansi dan Humanika
Vol 11, No 3 (2021)

Analisis Faktor-Faktor yang Menjelaskan Penurunan Penjualan Produk BUMdes di Kabupaten Karangasem

Dana, I Gede (Unknown)
Suci, Ni Made (Unknown)



Article Info

Publish Date
05 Feb 2022

Abstract

This study aims to (1) extract the factors that explain the decline in sales of BUMDes products in Karangasem Regency, (2) Explain the most dominant factors in influencing the decline in sales of BUMDes products in Karangsem Regency, (3) Explain the factors that affect the decline in product sales BUMDes Karangasem Regency. The results of the factor analysis show that the factors that explain the decline in sales of BUMDes Karangasem Regency are internal factors and external factors. Internal factors consist of decreased product quality, product inventory, higher prices, and decreased promotional activities. External factors consisting of consumers, consumers, and consumers. The factors that most influence the decline in sales are external factors, namely changes in consumer tastes with a rotational varimax value of 0.961. External and internal factors in this study can explain the decline in sales of 72.229% at BUMDes Karangasem Regency.

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Journal Info

Abbrev

JJA

Publisher

Subject

Humanities Economics, Econometrics & Finance Social Sciences

Description

Jurnal Ilmiah Akutansi dan Humanikan Undiksha adalah jurnal ilmiah bertujuan untuk mempublikasikan artikel-artikel kajian empiris dan teoritis dalam bidang akutansi. Redaksi menerima artikel dalam bahasa Indonesia maupun Bahasa Inggris yang tidak dikirimkan atau telah dipublikasikan dalam jurnal ...