<![CDATA[Quality of service is one of the key factors for the success of a company as an industry that offers services products. Quality of service can affect customer satisfaction. Customer satisfaction is a significant determinant of repeat purchases, information from positive word of mouth and customer loyalty. Satisfied customer will take action word of mouth (WOM). Word of mouth (WOM) marketing is a business that triggers consumers to discuss, promote, recommend and sell products / brands to other customers. Population in this research is that consumers Organda Company (PO) Slamet, J1. Starch Kingdom - Tayu, KM 3, in Pati. And the sample in this study was 100. The analysis technique used is the Path Analysis. The results showed that: (1). service quality and significant positive effect on customer satisfaction. (2). customer satisfaction and a significant positive effect on word of mouth. (3). affect the quality of service by word of mouth consumer satisfaction as an intervening variable. Keywords : Quality Service, Consumen Satisfaction, Word Of Mouth]]>
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