Procedia of Social Sciences and Humanities
Vol. 4 (2022): Proceedings of the 1st International Conference On Innovation, Integration and Modern

The Role Of Advertising In Public Life And The Concept Of Advertising Text

Nigora Makhmudova (Unknown)

Article Info

Publish Date
19 May 2022

Abstract

The article discusses the role of advertising in public life and the concept of advertising text. Currently, there are different approaches to clarifying the term "advertising", on the one hand, such approaches testify to the complexity of the phenomenon, on the other hand, there are different views and opinionson its structure and nature of formation.

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Journal Info
Procedia of Social Sciences and Humanities
Website

Abbrev

pssh

Publisher

Universitas Muhammadiyah Sidoarjo

Subject

Humanities Computer Science & IT Decision Sciences, Operations Research & Management Social Sciences

Description

PSSH is a peer-reviewed international journal. This statement clarifies ethical behaviour of all parties involved in the act of publishing an article in this journal, including the author, the chief editor, the Editorial Board, the peer-reviewer­­­­­ and the publisher (Universitas Muhammadiyah ...