Business and Entrepreneurial Review
Vol. 6 No. 1 (2006): Volume 6, No. 1 October 2006

Quality Factors and Customer Satisfaction For Sustainable Community Development

Wakhid Slamet Ciptono (Faculty of Economics, Gadjahmada University)



Article Info

Publish Date
19 Oct 2016

Abstract

The purpose of this investigation is to explore a research on the relationships between quality factors and customer satisfaction for sustainable community development. The unique contributionUnits (SBU) managers from the Indonesia's oil and gas industry and the use of Importance-performance Ratings and Factor Analysis to determine the link between quality factors (external quality and internal quality and customer satisfaction for sustainable community development. The empirical analysis found that the link between Quality factors and customer satisfaction is linear in the keep-Up Good Work Quadrant. The survey indicates that is much room for improvement in the quality factors and customer satisfaction for the sustainable community development as shown in the difference between importance and performance scores. These scores indicate mismatched importance and performance of quality factors. Conversely, low difference values indicate that managers set appropriate quality factors with respect to customer satisfaction and deploys sustainable community development accordingly. Ideally, the difference measure should equal zero.

Copyrights © 2006






Journal Info

Abbrev

ber

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Business and Entrepreneurial Review is published by Program Pascasarjana Universitas Trisakti. The editorial receives general writing, management and entrepreneurship areas in which no other media has ever been published and reviews of new management books and marketing services. Preferred writing ...