Media Riset Bisnis & Manajemen
Vol. 12 No. 2 (2012): Media Riset Bisnis & Manajemen

EVALUASI PRODUK E-BANKING BANK SYARIAH: MERESPON KEINGINAN DAN KEBUTUHAN NASABAH SECARA EFEKTIF UNTUK MENINGKATKAN KUALITAS PRODUK

Septin Puji Astuti (Unknown)
Wulan Al Fitra (Unknown)
Eko Setiawan (Unknown)



Article Info

Publish Date
18 Aug 2012

Abstract

Considering the importance of customer-based improvement, the current paper presents the evaluation of Shar-E, an electronical banking product of Bank Muamalat Indonesia, by using fuzzy quality function deployment (QFD). From this research, it can be concluded that the availability of Automated Teller Machine (ATM) are the most important factor wanted by the customer to be present. Subsequently, providing good online systems such as network, banking transaction by online, and safety of Shar-E are the most important activities that should be well developed by BMI in order to respond to customers' needs and wants.Keywords: e-banking, Customers' needs and wants, Fuzzy theory. Quality function deployment

Copyrights © 2012






Journal Info

Abbrev

mrbm

Publisher

Subject

Economics, Econometrics & Finance

Description

Media Riset Bisnis & Manajemen is a research media that is published based on OJS. MRBM is a research media owned by the Trisakti University Faculty of Economics and Business. MRBM was first published in 2001. In 2008 MRBM was once nationally accredited. The focus and scope of this research media ...