Maqdis: Jurnal Kajian Ekonomi Islam
Vol 3, No 1 (2018): Januari - Juni 2018

ANALISIS SIKAP NASABAH TERHADAP PERBANKAN SYARIAH DI SUMATERA BARAT

RONI ANDESPA (Universitas Islam Negeri Imam Bonjol Padang)



Article Info

Publish Date
01 Jun 2018

Abstract

The theme of the research is: sharia business management. The objective of this research is to analyze customer attitude toward syariah bank in West Sumatera. The object of research is sharia bank in West Sumatra. The variables studied were: administrative cost, service, service diversity and location. The sample of research is 100 customer. Data analysis using fishbein analysis. The result of research is: customer attitude toward syariah bank is good enough to attribute in the form of price, service, service diversity and location. This can be seen from the total index of attitudes obtained that is equal to 53.9992. The service attribute has the largest attitude index, with the value of 16.1435, while the location attribute has the smallest index that is 11.8012. Thus, service attributes have the greatest contribution in determining the attitude of customers to sharia banks.

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Journal Info

Abbrev

maqdis

Publisher

Subject

Economics, Econometrics & Finance

Description

The journal is published twice a year in June and December. Contains scientific aticles in the form of research, analysis study, theoretical study and review of studies in the field of Islamic economics. Publishing this journal aims to increase the quantity and quality to spread knowledge and also ...