Translitera : Jurnal Kajian Komunikasi dan Studi Media
Vol 11 No 2 (2022): September 2022

Pengaruh Kualitas Pelayanan terhadap Kepuasan Konsumen

Sari, Riska Nindia (Unknown)
Darajat, Anwar Hakim (Unknown)
Ningsih, Niken Ria (Unknown)



Article Info

Publish Date
25 Sep 2022

Abstract

Seeing how the effect of service quality in this study on customer satisfaction at PT. Source Jaya Lariska. This study used a total population of 20 people and because the population was less than 100, the respondents who would be given a questionnaire (number of samples) were also as many as the total population of 20 people. Instrument tests used in the data analysis process are divided into validity and reliability tests. Normality and heteroskedasticity tests are also carried out which are included as tests of classical assumptions. Finally, hypothesis testing will be carried out, namely using the t test. The results obtained are significantly the quality of service has an influence on customer satisfaction. It is proven on the basis of the regression test results with a signification value of 0.048 < 0.05.

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Journal Info

Abbrev

translitera

Publisher

Subject

Social Sciences

Description

Memuat artikel hasil penelitian dan kajian kritis bidang komunikasi dan media mengenai ilmu-ilmu sosial dan politik, humaniora, komunikasi, media dan ...