Voters' demographic factors have an influence in regional head elections or regional elections. The study will classify based on general election data obtained from villages in sub-districts in Pacitan Regency using data mining techniques. The variables that will be used in classifying villages are TPS, DPT, Attendance and Golput. The method that will be used is the Naïve Bayes method which is one of the classification techniques in data mining. Based on the research conducted, it is concluded that the information system created can classify villages into 2 types, namely low and high by Naïve Bayes method.
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