PROSIDING: SENI, TEKNOLOGI, DAN MASYARAKAT
Vol 5 (2022): Seni, Tenologi, dan Masyarakat #7

Pengembangan Batik Surtanan Desa Serenan Kecamatan Juwiring Kabupaten Klaten

Aan Sudarwanto (FSRD, Institut Seni Indonesia Surakarta)
Rahayu Adi Prabowo (FSRD, Institut Seni Indonesia Surakarta)



Article Info

Publish Date
19 Jan 2023

Abstract

In the village of Serenan, in Surtanan, there is a group of batik that has the activity of nyerat (writing) cloth using batik wax. This activity is carried out according to orders from batik entrepreneurs from several regions in Solo and Yogyakarta. The order is in the form of a pattern (writing/image) that has been determined by the batik entrepreneur. Based on initial observations, it is known that there are several problems that become obstacles for these craftsmen. These obstacles, among others, the Surtanan batik group, chaired by Sri Suyamti, was originally a regional community development program under the guidance of batik entrepreneurs and the district government. However, as the development of batik production in each batik producer is different, this group tends to wait and does not have the motivation to develop their creativity. In addition, there are other problems, namely the lack of production and marketing strategies. Based on these problems, the author wants to carry out training and mentoring activities, targeting the Surtanan batik group. The focus of this activity is more directed at aspects of improving production techniques and production quality. By doing several approaches such as assistance in making batik based on product development through technical colet. Then the strengthening of human resources is carried out through the introduction of design development, which is expected to increase the variety of batik production so that it can increase market and business competitiveness.

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Journal Info

Abbrev

SemHas

Publisher

Subject

Arts Humanities

Description

Seni, teknologi, dan masyarakat dewasa ini telah menyatu dalam praktik penelitian dan pengabdian masyarakat di perguruan tinggi seni. Tidak ada lagi jarak antara praktik seni dan teknologi, terutama dengan masyarakat. Pemisaha antara disiplin sain dan teknologi dengan sosial, humaniora, dan seni ...