Jurnal Bina Bangsa Ekonomika
Vol. 16 No. 1 (2023): Jurnal Bina Bangsa Ekonomika (JBBE)

ETIKA BISNIS DIVISI PEMASARAN DI PT. KC SOFTEX INDONESIA

Dini Yuniar Pratama (STIE Mahardhika Surabaya)



Article Info

Publish Date
14 Feb 2023

Abstract

Ethics is a person's behavior on good or bad things through a written or oral. While business is an individual or organizational activity that creates a product or service that intends to make a profit and to meet the needs of society. The author's goal in making this article is to provide information about business ethics at PT. KC Softex Iindonesia engaged in modern and traditional retail. The ethics that must be followed so that the business can be successful and run smoothly as desired, such as building a harmonious relationship between employees, superiors and consumers. This research method uses descriptive and normative analysis in order to obtain good and accurate information to understand the concept of business ethics at PT. KC Softex Indonesia

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Journal Info

Abbrev

jbbe

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Bina Bangsa Ekonomika (JBBE) teregistrasi dengan nomor p-ISSN: 2087-040X dan e-ISSN: 2721-7213. Merupakan Jurnal yang berisi artikel-artikel ilmiah yang meliputi bidang-bidang Ekonomi, Manajemen, dan Akuntansi yang dikelola oleh Lembaga Penelitian dan Pengabdian pada Masyarakat (LP2M) ...