AGRI-SOSIOEKONOMI
Vol. 14 No. 3 (2018)

PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH KUR PADA PT. BANK MANDIRI (PERSERO) TBK KC MANADO DOTULOLONG LASUT

Esther Nova Kila (Unknown)
Paulus Adrian Pangemanan (Unknown)
Ellen Grace Tangkere (Unknown)

Article Info

Publish Date
10 Jan 2019

Abstract

This study aims to determine how satisfaction of customer of KUR PT. Bank Mandiri (Persero) Tbk KC Manado Dotulolong Lasut for five service quality variables.The research was conducted for four months from September to December 2016.The method used is the survey method throught direct interviews with 100 respondents who are KUR customers using descriptive analysis based on the Likert Scale. The results of the study show that service quality is shown through the level of satisfaction of KUR customers at PT. Bank Mandiri KC Manado Dotulolong Lasut is classified as very satisfied which is measured based on five variables, namely tangible, reliability, responsiveness, assurance, and empathy.*jnkd+eprm*

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Journal Info
AGRI-SOSIOEKONOMI
Website

Abbrev

jisep

Publisher

Universitas Sam Ratulangi

Subject

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

Description

Focus and Scope The aims of this transdisciplnary journal is to provide a venue for academicians, researchers and practitioners for publishing the original research articles or review articles. The scope of the articles published in this journal deal with a broad range of topics, including: ...