Xplore: Journal of Statistics
Vol. 12 No. 1 (2023): Vol. 12 No. 1 (2023)

Penerapan Bernoulli Naïve Bayes untuk Analisis Sentimen Pengguna Twitter Terhadap Layanan Online Food Delivery di Indonesia

Dea Fisyahri Akhilah Putri (Department of Statistics, IPB University, Indonesia)
Ir. Mohammad Masjkur, M.S. (Department of Statistics, IPB University, Indonesia)
Indahwati Indahwati (Department of Statistics, IPB University, Indonesia)



Article Info

Publish Date
15 Jan 2023

Abstract

Online food delivery is one of the drivers of the digital economy that all societies today are interested in. The trend of these services has intensified as changes in people's behavior and lifestyle in the Covid-19 pandemic. The digital platforms of food delivery services in Indonesia are GoFood, ShopeeFood, and GrabFood, present ease in both competitive transactions and multiple options by consumers. Its widespread use of these platforms certainly generates a variety of reviews and public opinion; one is through tweets on Twitter. This study aims to classify the sentiments on the various reviews into the label of positive and negative sentiments using the Bernoulli Naïve Bayes algorithm. The majority of reviews from March 15, 2022 to March 30, 2022 were positive sentiments, which indicated that people gave a positive impression during these online food delivery service. The results of this study show that Bernoulli Naïve Bayes with the feature selection of information gain generates a good performance in classifying sentiment labels based on accuracy scores obtained at 89%, 87%, 86%, and 85% in all data and each online food delivery platform (GoFood, ShopeeFood, and GrabFood).

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Journal Info

Abbrev

xplore

Publisher

Subject

Decision Sciences, Operations Research & Management Engineering Mathematics

Description

Xplore: Journal of Statistics diterbitkan berkala 3 (tiga) kali dalam setahun yang memuat tulisan ilmiah yang berhubungan dengan bidang statistika. Artikel yang dimuat berupa hasil penelitian atau kajian pustaka dalam bidang statistika dan atau penerapannya. ISSN: 2302-5751 Mulai Desember 2018, ...