Indonesian Accounting Research Journal
Vol 3 No 2 (2023): Indonesian Accounting Research Journal (February 2023)

Pengaruh Persepsi Kemudahan Terhadap Minat Mahasiswa Dalam Menggunakan Financial Technology P2P Lending Pada Masa Pandemi (Studi Kasus Pada Mahasiswa Kota Bandung)

Nadiati Arifha Nurani (Jurusan Akuntansi, Politeknik Negeri Bandung)
Riauli Susilawati (Jurusan Akuntansi, Politeknik Negeri Bandung)



Article Info

Publish Date
24 May 2023

Abstract

The purpose of this study was to analyze the effect of perceived convenience on student interest in using online credit financial technology. Covid-19 Pandemic has brought many changes in Indonesia, one of the example that can be felt is a fact that this pancemic is making the economy in Indonesia significantly decline, often makes people do various ways to earn income to support their daily needs. Online loan financial technology creates an online platform that provides people with direct loans that helps many people. It become easier for them to make online lending transactions. This study uses the Technology Acceptance Model in examining how easy perceptions affect student interest in using online loan financial technology which explains that the magnitude of the coefficient of determination is 5.3% of the User Interest variable which is influenced by Perception of Ease, while the opposite is influenced by other things.

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Journal Info

Abbrev

iarj

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Indonesian Accounting Research Journal (IARJ) is published by Jurusan Akuntansi Politeknik Negeri Bandung. It is published quarterly a year in October, February, and June. Indonesian Accounting Research Journal (e-ISSN 2747-1241) focusing on various themes, topics, and accounting aspects, including ...