Indonesian Collaboration Journal of Community Services (ICJCS)
Vol. 3 No. 2 (2023): Indonesian Collaboration Journal of Community Services

PENGEMBANGAN UMKM BAWANG NENG AYU DI DESA CIKASO MELALUI ASPEK MARKETING, OPERATIONAL, DAN FINANCE DALAM UPAYA PENINGKATAN PENDAPATAN USAHA

Clarisa Clarisa (Universitas Prasetiya Mulya)
Emmanuel Wisnu Prayoga (Universitas Prasetiya Mulya)
Eunike Hana (Universitas Prasetiya Mulya)
Jason Valentino (Universitas Prasetiya Mulya)
Najwa Gustavi (Universitas Prasetiya Mulya)
Syahira Athayarose (Universitas Prasetiya Mulya)
Vallen Angelia (Universitas Prasetiya Mulya)
Vincent Marcello (Universitas Prasetiya Mulya)



Article Info

Publish Date
30 May 2023

Abstract

This Community Development activity intends to provide support for MSMEs (Micro, Small and Medium Enterprises) in Kuningan Regency, one of which is 'Bawang Neng Ayu' which sells fried onion products so that they can experience an improvement in their business through the classification of business divisions based on marketing, operational, and financial. Through these activities, it is known that the owner of the 'Bawang Neng Ayu' business has a desire to develop his business so that he can follow trends, be recognized by many people and have maximum income. The research process for this activity starts from planning business development strategies to partner assistance on an ongoing basis. Through partner business assistance that has been carried out, it was found that every aspect, both marketing, operational and financial has become more optimal than before. Therefore, the hope of this activity is that partners can be helped so that their business will be more advanced in the future

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Journal Info

Abbrev

home

Publisher

Subject

Humanities Environmental Science Social Sciences Other

Description

Indonesian Collaboration Journal of Community Services (ICJCS) is a peer-refereed open-access international journal which has been established for the dissemination of Community Services. Starting from 2021, ICJCS would be published Four times in a year. All submitted manuscripts will be initially ...