JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Vol 3 No 2 (2023): JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen

Pengaruh Drama Korea Terhadap Life Style dan Konsumsi ( Studi Kasus Mahasiswa Universitas Islam Negeri Sumatera Utara)

Ria Septiana (Unknown)
Riska Arianti Nasution (Unknown)
Dini Lestari (Unknown)

Article Info

Publish Date
12 Jun 2023

Abstract

This study aims to determine the influence of Korean dramas on lifestyle and consumption. This study uses a quantitative method with data collection through a questionnaire (questionnaire) and data analysis using the method of determination (R). The results showed that there was an influence of Korean drama on the lifestyle and consumption of North Sumatra State Islamic University students by 36% (coefficient of determination). Meanwhile, 63% of the other influences on student lifestyle and consumption are influenced by other variables not included in this study

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Journal Info
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Website

Abbrev

JKM

Publisher

Universitas Muhammadiyah Enrekang

Subject

Humanities Computer Science & IT Economics, Econometrics & Finance Environmental Science Library & Information Science

Description

JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen (Online ISSN: 2774-2075) merupakan jurnal nasional yang diterbitkan oleh Lembaga Pusat Penelitian dan Pengabdian Masyarakat (LP2M) Universitas Muhammadiyah Enrekang bekerjasama dengan Forum Dosen Riset STMIK/STIE Insan Pembangunan dan Ikatan Doktor ...