Journal of Visual Art and Design
Vol. 15 No. 1 (2023): Journal of Visual Art and Design

“Do We Think Alike?” – Experts’ Views on the Aesthetic Perception of Pua Kumbu Design Motifs’ Visual Complexity

Wan Juliana Emeih Wahed (Institute of Design and Innovation (INDI), Universiti Malaysia Sarawak, Malaysia)
Noorhayati Saad (The Design School, Faculty of Innovation & Technology, Taylor's University, Malaysia)
Saiful Bahri Mohd Yusoff (Faculty of Applied and Creative Arts, Universiti Malaysia Sarawak, Malaysia)



Article Info

Publish Date
12 Jul 2023

Abstract

Aesthetic perceptions are influenced by the formal aspects and visual substance of art, which prompt individuals to respond and reconsider their perspective. The purpose of this study was to evaluate experts’ aesthetic perceptions of the complexity of Pua Kumbu design motifs. The complexity of the symbols found in the design motifs contributes to a lack of interest in understanding the meanings of these motifs, particularly among the younger generation. Therefore, through the utilization of interviews with structured and unstructured questions, a qualitative technique was employed to investigate the experts’ aesthetic perception of the visual complexity of the design motifs. The findings provide a fundamental understanding and emphasize the importance of preserving traditional human values, with the hope that hand weaving, as a valuable heritage, will endure and maintain its significance in the long term.

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Journal Info

Abbrev

jvad

Publisher

Subject

Arts Humanities

Description

Journal of Visual Art and Design focuses on theoretical and empirical research articles in the Visual Art and Design disciplines in the region of Asia and Pacific. The scope includes the following subject areas: Design and Art History, Visual Culture, Art and Design Methodology, Art and Design ...