Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan
Vol. 27 No. 2 (2023): Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan

STUDI PENGGUNAAN DATA GOOGLE TRENDS: KASUS PERAMALAN TINGKAT PENGANGGURAN USIA MUDA

D. S. Priyarsono (IPB University)
Siti Magfirotul Laelia (, Fakultas Ekonomi dan Manajemen, Institut Pertanian Bogor)



Article Info

Publish Date
01 Sep 2023

Abstract

Google Trends data is an unbiased sample of search data produced by the Google search machine. This data represents the number of searches for a specific keyword using the search machine.  The availability of this free of charge data creates various opportunities of utilization for forecasting economic variables.  On the other hand, data produced by standard methods (using surveys) cannot be issued very frequently because of financial constraints and the limited mobility during COVID-19 pandemic.  This article reports a methodological study on the use of Google Trends data. The objective of this study is to show that the use of Google Trends data can improve the quality of forecasting.  To achieve the objective, youth unemployment data are utilized and prepared for analysis of Autoregressive Integrated Moving Average.  The quality of forecasting utilizing additional Google Trends data is compared with that without involving Google Trends data.  It is concluded that the quality of the forecasting using the first method is better than that of the second one.  This conclusion implies that utilizing Google Trends data can potentially improve the quality of forecasting and partially solve the problem of data scarcity resulted from financial constraints and the COVID-19 pandemic.

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Journal Info

Abbrev

BinaEkonomi

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science

Description

Jurnal ini mewadahi karya tulis akademik hasil penelitian literatur maupun lapangan di bidang Ilmu Ekonomi, Manajemen, dan Akuntansi, yang diharapkan dapat memberi sumbangan pemahaman maupun alternatif solusi masalah ekonomi yang ...