International Journal of Integrative Sciences
Vol. 2 No. 9 (2023): September 2023

Analysis of the Effect of Customer Satisfaction of Internet Service Providers Using Structural Equation Modeling

Veta Lidya Delimah Pasaribu (Universitas Pamulang)
Fadillah (Universitas Pamulang)
Ugeng Budi Haryoko (Universitas Pamulang)



Article Info

Publish Date
30 Sep 2023

Abstract

Service Quality Variable (X1) significantly affects Customer Satisfaction because the probability of t count is smaller than the probability value of 0.05 (0.005 <0.05). Service_Quality Variable (X1) has a direct effect on_Customer_ Satisfaction of 0.365. Product Quality Variable (X2) significantly influences Customer Satisfaction because the probability of t arithmetic is smaller than the probability value of 0.05 (0.005 <0.05). Product Quality Variable (X2) has a direct influence on Customer_Y Satisfaction of 0.432. Quality_X1_Quality Variable, Product_X2_Quality has a 31.7% role to Customer_Y Satisfaction

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Journal Info

Abbrev

ijis

Publisher

Subject

Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Industrial & Manufacturing Engineering Social Sciences

Description

International Journal of Integrative Sciences (IJIS) is an international peer-review, and double-blind review journal published by Formosa Publisher. The IJIS is aimed to provide a forum for review, reflection, and discussion informed by the results of recent and ongoing research from a ...